Packaging & FMCG
Concept ProjectChai Ghar — Heritage Tea Tins & Gift Box
Litho-printed tea tins and a festive gift box for a fictional heritage tea house.
- Category
- FMCG Packaging
- Year
- 2024
- Role
- Concept, Art Direction & Pre-Press
- Tools
- Illustrator, Photoshop, CorelDRAW
01. Brief
Design premium tins for a fictional tea brand aimed at gifting during festivals.
02. Process
Explored vintage label illustration, adapted it to tin wrap geometry and planned embossed lid details.
03. Solution
Cylindrical tins with illustrated wrap-around scenes, an embossed lid crest and a rigid gift box with a magnetic flap.
04. Result
A giftable concept range that balances nostalgia with modern shelf clarity.
Production Spec SheetMetal Litho
- Substrate
- 0.22mm Tinplate
- 4C Metal Lithography + Varnish
- Lid
- Embossed Crest
- Gift Box
- 1200gsm Greyboard + Wrap