Background • Philosophy
Designing for Ink, Matter & Meaning.
For over twelve years, Rahul Malaviya has operated at the confluence of tactile materials and commercial design. From early apprenticeships alongside master lithographers to directing creative collateral for nationwide pharmaceutical rollouts and consumer product lines, his focus remains unapologetically physical.
In a digital-first era, Rahul champions the irreplaceable authority of tangible objects—the weight of high-caliper cardstock, the fragrance of fresh offset ink, and the unquestioned legibility of perfectly printed pharmaceutical instructions.
12-Year Career Trajectory
Apr 2024 — Jun 2026
Sr. Graphic Designer
3leaf Infoserve (OPC) Pvt. Ltd., Gota, Ahmedabad
- • Collaborated with cross-functional teams to deliver on-time projects
- • Mentored junior designers, fostering a creative and productive team
Mar 2022 — Mar 2024
Graphic Designer
The Sandesh Ltd., Vastrapur, Ahmedabad
- • Created compelling marketing materials that drove lead generation.
- • Magazine Designs & Newspaper layouts
Apr 2019 — Mar 2022
Graphic Designer
DB Corp., Makarba, Ahmedabad
- • Designed marketing materials that enhanced brand visibility significantly.
- • New Layouts and Magazine Design
2014 — 2019
Graphic Designer & Print Specialist
Freelance & Creative Consultancy • Ahmedabad & Western Region
- • Brand identity, commercial packaging, posters, flex banners & advertisement collateral for diverse regional clients
- • Pre-press supervision, plate preparation, CTP workflows, and color-accurate print execution
Lithographic Rigor • Pre-Press Mastery
12 Years of Technical Production Knowledge
Pre-Press & Proofing
Meticulous file preparation to eliminate press downtime, ghosting, registration slippage, and incorrect color trapping.
- • Trapping (Choke & Spread: 0.15pt)
- • Rich Black Calibration (60C / 40M / 40Y / 100K)
- • Total Ink Coverage (TIC ≤ 300%)
- • GMG ColorProof & Epson Certified Proofs
- • 1-Bit TIFF CTP (Computer to Plate) Output
Substrates & Finishing
Deep hands-on experience navigating how paper grain direction, coating absorbency, and foil heat affect final execution.
- • Grain Direction Alignment with Fold Creases
- • Hot Stamping Foil & Micro-Embossing Clichés
- • Spot Drip-Off, Aqueous & Soft-Touch Laminations
- • Metallized PET & Holographic Board Print
- • Schedule M Pharma Regulatory Compliance
Software & Tooling
Industry standard design software & production toolchain utilized daily to deliver impactful visual solutions that strengthen brand identity.
- • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- • CorelDRAW (Vector Drafting & Layout)
- • Typography & Layout Composition
- • Illustration, Image Editing & Color Grading
- • Client Collaboration & Concept Development
Languages & Proficiency
Hobbies & Interests
Chess
Singing
Travelling